Fuchsia McInerney · College and Graduate School Expert

As students and faculty return to college campuses this fall, there is a new push to engage the educational community with social media tools. Yesterday Facebook announced its Universities on Facebook Page, featuring ads for discount products and details on how to involve your specific educational community through the use of Facebook Pages. While this attempt to get back to Facebook’s .edu roots falls well short of creating any type of comprehensive or custom solution for colleges and universities, but may suffice for dormitory connectivity, the announcement is certainly indicative of a …

Twitter is a great example of simplicity. A straightforward concept with a clean user interface. It may almost be too simple because I don’t fully “get it” sometimes. That could be that I’m still searching for my purpose on Twitter. As you might guess I have a hard time keeping anything beyond a URL under 140 characters.

On the flip side, Facebook is a growing example of the ultimate end-all be-all social network experience, packed with functionality–plenty of buttons to click and things to do. Thus, the dilemma when embarking on a social network concept. Aim for simplicity, or mash Faceb…

Twitter is a great example of simplicity. A straightforward concept with a clean user interface. It may almost be too simple because I don’t fully “get it” sometimes. That could be that I’m still searching for my purpose on Twitter. As you might guess I have a hard time keeping anything beyond a URL under 140 characters.

On the flip side, Facebook is a growing example of the ultimate end-all be-all social network experience, packed with functionality–plenty of buttons to click and things to do. Thus, the dilemma when embarking on a social network concept. Aim for simplicity, or mash Faceb…